Lim Gaik Lin, Head of Fintechs and Sellers of Visa Malaysia (left), and Eng Sheng Guan, CEO of Fiuu (right)

Fiuu Launches Visa Instalment Solutions in Malaysia, Singapore, and the Philippines

Fiuu empowers frictionless instalment options, enhancing flexibility for consumers.

MALAYSIA, SHAH ALAMFiuu, the leading fintech platform in Southeast Asia, announced the partnership with Visa to enable Visa Instalment Solutions (VIS) for businesses in Southeast Asia. VIS is a real-time, API-powered, issuer-led Buy Now Pay Later (BNPL) solution that seamlessly integrates with existing checkout processes. This empowers businesses to offer convenient instalment options, driving sales and enhancing customer experience.

VIS goes beyond traditional BNPL solutions by leveraging Visa’s extensive network. Fiuu’s merchants can now accept instalment payments issued by participating VIS issuers across Malaysia, Singapore, and the Philippines. This broadens the payment landscape, granting consumers greater flexibility and access to their preferred payment options.

Several leading merchants, including Samsung, Electrolux, BWL Group, and more, have integrated VIS into their platforms through Fiuu. This widespread adoption highlights their commitment to improving customer experience and offering flexible payment solutions.

“VIS represents a significant advancement in our commitment to innovation in payment solutions. Collaborating with Visa allows us to empower merchants and customers alike with flexible payment options, enhancing the overall shopping experience,” said Eng Sheng Guan, CEO of Fiuu.

The integration of VIS ensures that these merchants provide a more seamless and adaptable purchasing experience for their customers. This strategic enhancement reflects their dedication to meeting diverse customer needs and refining the overall purchasing journey.

Lim Gaik Lin, Head of Fintechs and Sellers, Visa Malaysia said, “We are thrilled to announce our partnership with Fiuu to introduce Visa Instalment Solutions to more merchants across the region. As the demand for Buy Now, Pay Later (BNPL) solutions continue to grow, it is essential to provide flexible payment options that cater to the evolving needs of our cardholders. This partnership will enable Fiuu’s merchants to offer a seamless and convenient instalment payment experience, empowering consumers to manage their finances more effectively. Together, we are committed to enhancing the shopping experience and driving innovation in the payments industry.”

With its regional reach, seamless integration, and strategic partnerships, Fiuu is poised to revolutionize the payment experience for businesses and consumers across Southeast Asia. This partnership of innovative solutions empowers businesses with greater reach and flexibility while offering consumers enhanced convenience and control over their finances.